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What does it take to craft a solid equine photography business?

Getting your business foundations right is essential if you want a thriving equine photography business.  We believe in equipping our delegates with the essential business foundations necessary for a successful career. This is why on our first 2 online days (11th...

Building your best portfolio

The presentation of your images is one of the most important things you can spend time getting absolutely perfect.  When a prospective client comes across your website, one of the first things they will do is look at your portfolio. They will have a rough idea in...

How to add equine fine art to your portfolio

Many people feel quite intimidated by fine art photography, thinking it is something not many people can do and is outside of their reach.  The best definition we can find of fine art photography is the following: "Fine art photography is a style of photography...
The 5 Most Important Steps to Actually Achieve your Goals This Year

The 5 Most Important Steps to Actually Achieve your Goals This Year

All to often years disappear before our eyes, and nothing much changes, most people start the year with some fly away goals of becoming better and braver and nicer and more loving….blah blah blah…..but I know the majority of creative people have hopes and dreams of becoming more successful in business and developing their creative side beyond their current level, so why is it that years drift by without any real changes?

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Figure out your ideal client- and attract them easily!

Figure out your ideal client- and attract them easily!

This blog is super important if you want to understand exactly how to target and attract your ideal client.Early on in your career, you might think that any client is a good client. And that’s not entirely wrong – many of the clients you book will be brilliant, even...

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Use this time wisely!

Use this time wisely!

Ahhh, another day in isolation. To keep the morale up, we would like to offer some more ideas as to what you could be working on while staying safe at home.  On our list of ‘jobs to do’ is seeking out new influencers for our businesses. This may include riders,...

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Money, Money, Money: How to Have the Chat That No One Loves

Money, Money, Money: How to Have the Chat That No One Loves

Is there anything worse than talking about money? (Okay, war and all that sort of thing aside, of course…!) First, you go through the agonising and uncomfortable process of actually setting your prices, and then you’ve got to talk about them to your clients, too. Just...

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The 5 Common Mistakes New Equine Photographers Make

The 5 Common Mistakes New Equine Photographers Make

Every day behind a camera is a new adventure, but the best – and often, most frustrating – adventures come with a heaping helping of trial and error. We want to help you reach the next level as quickly as possible, so we’ve compiled some of the most common mistakes...

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Picking the right influencer

Picking the right influencer

Let’s start from the very beginning. What’s an influencer? This is a trusted person within the equestrian industry. For example, a show jumping trainer, a tack shop owner or an owner of a local livery yard. These are people who have built up their equestrian...

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Picking the right influencer

The Three Life Lessons You Won’t Want to Learn the Hard Way

I’m going to let you in on a little secret: photographers never, ever stop learning. We’re a creative bunch of people, which means that we’re naturally curious – and that curiosity drives us to constantly question the world around us, to explore new techniques, and to...

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Picking the right influencer

10 ways to grow your database list

First thing's first- add a sign up form to your website – for those random people who come across your website and want to follow your journey. This is super easy to do- just google it if you're unsure!   Offer a complimentary gift to sign up. i.e you may like to...

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