THE YEARLINGS
Our 12 month group mentorship programme. Built for those who want to build a successful photography business.
IS THIS YOU?
Are you struggling to get paying clients and don’t know where to start with marketing your business?
I don't know how to attract the right clients
I don't know how to connect with my ideal client
Ive tried connecting with an influencer but it's not working!
My confidence keeps getting knocked
I don't know where to start
THEN IT’S TIME TO
join us
THIS IS THE PROMISE WE MAKE TO YOU
The YEARLINGS course is a fully imersive programme that has been built specifically for equine photographers.
This powerful course is fundamental to the launch or upleveling of your equine photography business. We give you the experience, knowledge and confidence.
“This is our third year of running this bespoke course and we couldn’t be happier watching our past delegates gain momentum, clients and confidence with their new businesses. We have delegates achieving sales in the £1,000’s and being commissioned internationally already”.
We hold nothing back and we want you to succeed!
Having both been mentored at the start of our careers we know the benefits of being held accountable and being kept on track with getting things moving. No more stabbing in the dark with your marketing ideas or loosing your confidence on a shoot, join us starting in September 2021 and build the career of your dreams.
12 MONTH GROUP MENTORSHIP
THE YEARLINGS
INVEST IN YOURSELF – YOU WILL NEVER REGRET IT
We understand how daunting starting a creative business is. There are so many moving parts, the foundations, the finances, the client reach, marketing, photography, editing, products, pricing and the experience.
This comprehensive 12 month group mentorship breaks everything down into bite sized chunks. You’ll be on this journey with like minded people and as you create and build your business we are right there with you.
SESSION BREAKDOWN
MODULE 1 - CREATE
PHOTO SHOOT – PORTFOLIO
PHOTOSHOOT – MASTERCLASS
EDITING/CONSISTENCY
SOFTWARE AND HARDWARE SET UP
POST PROCESSING WORKFLOW
CRITIQUE
ANALISIS
SHOOT STRUCTURE BREAKDOWN
PRACTICAL WALK THROUGH OF SHOOT
MODULE 2 - BUSINESS
PHOTO SHOOT – PORTFOLIO
PHOTO SHOOT – MASTERCLASS
BUSINESS PLAN
GOAL SETTING
SWOT ANALYSIS
BRANDING / STYLE
WEBSITE
SOCIAL MEDIA
COPYWRITING
MODULE 3 - MONEY
PHOTO SHOOT – PORTFOLIO
PHOTO SHOOT – MASTERCLASS
PRICING
PRODUCTS
SUPPLIERS
STUDIO SAMPLES
SALES
IN PERSON VIEWINGS
SOFTWARE AND SET UP
LIVE VIEWING EXAMPLE
MODULE 4 - MARKETING
PHOTO SHOOT – PORTFOLIO
PHOTO SHOOT – MASTERCLASS
BUILDING A PORTFOLIO
UNDERSTAND YOUR TARGET MARKET
CONNECTING TO YOUR TARGET MARKET
MODEL CALLS
SHOWS / EXHIBITIONS
COMPETITIONS
FEEDING YOUR SOCIAL MEDIA
MODULE 5 - VISABILITY
PHOTO SHOOT – PORTFOLIO
PHOTO SHOOT – MASTERCLASS
INFLUENCERS
COLLABORATIONS
PROFESSIONAL CONNECTIONS
NETWORK
MARKETING CALENDAR
MODULE 6 - CLIENTS
PHOTO SHOOT – CREATIVE
PHOTO SHOOT – MASTERCLASS
CLIENT EXPERIENCE
STUDIO WORKFLOW
GETTING CREATIVE
CREATIVE PHOTO SHOOT
PUSHING THE BOUNDARIES AND NEW CONNECTIONS
PRESENTATIONS FROM STUDENTS
EXTRAS
Access to our 3 Online Courses with lifetime access
Over 50 hours of videos and over 20 PDF bonuses
An individual 1:1 full website review
Private Facebook Group
Unlimied email support
TESTIMONIALS
REAL TESTIMONIALS FROM WONDERFUL PAST DELEGATES
Thanks
WHat does it cost?
£495 PER MONTH
12 DAYS AT THE TRAINING BARN IN THE NEW FOREST, UK
ACCESS TO OUR 3 ONLINE COURSES (WORTH OVER £1500)
TEMPLATES AND BONUS PDF’S
MODELS AND HORSES FOR PHOTO SHOOTS
MODEL RELEASE FOR IMAGES TO BE USED IN YOUR PORTFOLIO
UNLIMITED EMAIL ACCESS
I wish I had known Emily and Hannah all my life – their unbridled knowledge and enthusiasm for mentoring on the 1-year training programme has been epic. Not only that they have boosted my confidence personally and as a photographer. They have both been paramount in kick-starting my equine photography business and I thank them whole-heartedly for that. I wish I could keep them for life!
When they bring you into the Training Barn it feels like you’re in a bubble – they’re both warm, friendly and professional – it’s a safe haven for talking, listening and sharing ideas plus I have made some lovely friends along the way. It’s been a magical, emotional but hugely fun year.
Thank you so much, Emily and Hannah xx
GOT SOME
QUESTIONS?
WHO IS PERFECT FOR THIS COURSE?
You need to be full of motivation, enthusiam and drive to have a thriving equine photography business.
This programme concentrates on taking control of your business and photography.
If you are anything like Emily and Hannah, you want your business to be recognised and renowned for the highest quality of service, experience and outstanding creativity, delivered with passion and confidence.
What will I learn from this course?
This 12 month course will equip you with the skills and knowledge to take control of your business.
Not only will you will be able to confidently set up and direct an equine shoot, you will also learn a step-by-step formula to produce outstanding images, together with the most efficient and effective ways to present your work and own a profitable business.
You will know how to deliver a top class, luxury service to your ideal clients.
What kit will I need for this course?
DO I NEED TO BE A PROFESSIONAL PHOTOGRAPHER?
The short answer is no. As long as you want to start an equine photography business, whether it’s full time or part time you will love this course. You need to have a basic understanding of your camera, but you DO NOT need any qualifications to join this course.
What are the course dates:
21st & 22nd September
16th & 17th November
25th & 26th January
15th & 16th March
17th & 18th May
5th & 6th July
BEHIND THE
SCENES
Take a look at behind the scenes of some of our time together from 2018 1 Year Group.
COURSE DATES
21st & 22nd September
16th & 17th November
25th & 26th January
15th & 16th March
17th & 18th May
5th & 6th July
£495 PER MONTH
12 DAYS AT THE TRAINING BARN IN THE NEW FOREST, UK
ACCESS TO OUR 3 ONLINE COURSES (WORTH OVER £1500)
TEMPLATES AND BONUS PDF’S
MODELS AND HORSES FOR PHOTO SHOOTS
MODEL RELEASE FOR IMAGES TO BE USED IN YOUR PORTFOLIO
UNLIMITED EMAIL ACCESS
Now is your time to shine.
If you have been dreaming about being a full time equine photographer then this is the course for you. We genuinely know how it feels to be overwhelmed, confused and scared about what to do and how to start the process of starting a company. We are here for you and will be your biggest cheer leaders.
Emily & Hannah x
BUSINESS
- Business creation and development
- Setting and accomplishing your goals
- Marketing & branding
- Target Market
- Building the right portfolio
- Selling
- Pricing
- Products
- Viewings & client experience
- Workflows and templates
- Networking
- Successfully reach a niche market
- Understanding the mindset of your client
- Financial health of your business
- Profit is King
- Building a business that has sustainability
- Everything you need to know to run a successful equine photography business
PHOTOGRAPHY
- Multiple photo shoots in each season
- Different locations, unique venues
- One horse/one owner
- Multiple horses / multiple models
- Portrait photography
- Creative photo shoots
- Understanding the psychology of a horse
- Comprehensive instruction on technique
- Structuring a shoot – start to finish
- Using the best locations
- Finding the best light
- Posing techniques
- Tips and tricks on the unpredictable
- Portfolio images
- Editing and post production processes
- Enhancing your work
- Technical help with software and gear
- Everything you need to know to photograph humans and horses in a lifestyle environment
PLUS
- Individual 1:1 Full Website Review
- Unlimited email support
- Private Facebook group
- Assignments and homework
- Your very own folder of course material, notepad/pens
- Bonus recordings though-out the year
- Online access to all course material and templates
- Refreshments and light lunches
- Hear from industry experts
- Join like minded creatives on this year-long journey to help support and encourage each other
- All the inspiration, motivation and enthusiasm you could ask for!